Surefire News

New! One on One Training – Business Blogging Masterclass

We are proud to introduce our new Business Blogging Masterclass. Run by award-winning blogger Shell Robshaw-Bryan, you’ll learn everything you need to know to make the most of your business blog.

Shell Robshaw Bryan
by Shell Robshaw Bryan
Posted in Surefire News on February 1st, 2017

We’re all about empowering small and medium sized businesses in Cheshire and the surrounding areas, so on the back of our existing social media and Google AdWords training, we are proud to introduce our new Business Blogging Masterclass.

Award winning blogger and Google certified expert, Shell Robshaw-Bryan shares her in depth knowledge of blogging, revealing essential tips, strategy and techniques you can use.  You’ll learn how to produce high quality blog articles that will help you to attract new customers, rank better in search, build trust, engage your readers and demonstrate your expertise.

Our blogging masterclass can be tailored further to your specific needs, and after the training session there’s plenty of time left for questions, ensuring we cover everything necessary to give you the confidence and tools you’ll need to make blogging work for your business.

Business Blogging Masterclass – Training Outline

1. Why blogging for your business is important
2. Finding your way around WordPress
3. What to write about
4. Writing winning headlines
5. Structuring your page with lists and subheadings
6. The importance of images and where to source them
7. Image size and consistency
8. Writing about company news
9. Creating high value content to help attract and convert new customers
10. Creating support content for existing customers
11. Blogging about your products, services and promotions
12. Optimum length of blog articles
13. Blogging schedule and planning
14. Promoting your blog articles for maximum reach
15. Basic SEO (search engine optimisation) for bloggers using the WordPress Yoast SEO plugin and WordPress tags
16. Who does it well? Examples of good and bad blog articles and techniques
17. What tools you can use

Book Your Business Blogging Masterclass Today

Complete our Business Blogging Masterclass and in just half a day, you’ll be fully equipped to effectively handle blogging for your business, and because it’s one on one you can ask as many questions as you like, and everything is tailored around your sector and individual business objectives.

Training costs £395 +VAT and takes place in our Nantwich office, or if you’d prefer, we can arrange to come to you.

Get in touch with us now to find out more or to book your Business Blogging Masterclass.

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