Pay Per Click advertising can quickly drive highly relevant traffic to your website. We can set up, manage and optimise your PPC campaigns in order to achieve the best return on your investment.
Google is the big player in the PPC market and can drive a lot of highly qualified traffic to your site. We are Google Ads Certified, and offer a full set up and management service which covers the whole process from initial keyword research through to ongoing management and analysis. We also cover Bing PPC too.
Facebook’s ad platform currently offers fairly good value for money compared to Google Ads. It also offers different methods for targeting particular demographics so can work well, particularly for consumer products. We can help you to get set up and manage your Facebook Ad campaigns for you.
The other big social networks also offer a great alternative form of PPC advertising. Linked In, Twitter, Pinterest and Instagram all offer paid search options that can be worth exploring. User demographic targeting can make the traffic driven to your site highly relevant.
Retargeting allows you to reach people who’ve already visited your website, so have shown an interest in your products or services. A gentle reminder at the right time using retargeting ads can help you to make the sale. We can help with retargeting using both Google Ads and Facebook.
Advertise your business with graphical banner or text ads on third party websites alongside content that’s relevant to your products. Display ads can be highly targeted to your audience and are great for building brand awareness.
Landing pages can have a big impact on the effectiveness and cost of your Pay Per Click campaign. We’ll work with you to design and build specialist landing pages which will improve your Quality Score, increase the number of conversions, and give you better ROI.
We worked with fast-growing beauty brand Eldora to help them to optimise their Google Ads campaigns. The results were excellent.