Established back in 1983, Black Sheep Wools is the largest knitting and stitching shop in the UK. Loved by knitters all over the World, this family business has a fabulous reputation and sits at the heart of the UK’s knitting and needlecraft scene.
They also operate an eCommerce site which is a key sales channel for the business. Using the Magento platform, it was becoming increasingly expensive to run and maintain, and traffic was stagnating. We were tasked with moving the site from the Magento platform to Shopify, to reduce operating costs, and to help to reverse the decline in traffic.