Get A Roadmap
You’ll get to where you want to be much faster if you know where you’re going and how to get there. Defining your online goals and then creating a digital roadmap gives you a clear route to success.
Your business goals guide everything we do, but if you don’t have a clear idea of what you want to achieve online, we can help. From increasing brand awareness to generating more sales, we’ll help you to identify online opportunities and choose performance indicators that allow us to measure progress.
We will objectively review your current website and identify any problems or roadblocks which may be stopping your sales. Then, we’ll provide you with a report with our recommendations on how to solve any issues we come across and identify areas for improvement.
Competition can be fierce in the online world. Keeping tabs on your competitors can provide valuable insight into your market, help you to spot missed opportunities, and let you stay one step ahead of the rest.
When we commence work with you, we’ll organise a discovery session with you. This would usually involve your key marketing team members, and other stakeholders who you feel would offer valuable input.
A strategic marketing plan gives you a defined roadmap to promote your business online. We’ll cover everything from planning your website content through to social media management and email marketing. You can carry out the activities yourself, or we can do it all for you.
To really understand how your marketing activities are performing, you need to be tracking and reporting on them on a regular basis. Google Analytics and other tools such as Moz allow us to track the behaviour of your website visitors and the effectiveness of current marketing.